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Social Media Business Opportunities

Social Media Business Opportunities

Salesforce.com made use of YouTube videos to train customers on their complex product offering – estimating this was worth about several hundred of their sales representatives. Cisco created a competition encouraging people from around the world to come up with billion-dollar ideas to their business. Groupon built a multi-billion business by selling daily offers to […]

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Posted in: Social Media for Executives, Social Media Opportunities

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Social Media interviews by BBC Scotland’s Douglas Fraser

Social Media interviews by BBC Scotland’s Douglas Fraser

On Sunday March 11, 2012, Steve Nicholls appeared on BBC Radio’s program Business Scotland with Douglas Fraser to discuss the business benefits of social media. The interview was part of a program that investigated the social media potentials for businesses – mainly the why, how, who, when and where. Douglas Fraser has been logging on […]

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Posted in: Events, Social Media for Executives

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Communication – Every 60 Seconds

Communication – Every 60 Seconds

Infographic by- Shanghai Web Designers   Sociologist Michel Foucault once said: discourse is power. The one who has information and uses it to engage in a conversation, or, in other words, the one who communicates effectively is the one who leads. Information and communication are what bring some to the top, and their lack is […]

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Posted in: Communications, Infographics, Social Media for Executives, Social Media Stats

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