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Archive for Social Media for Executives

SOCIAL MEDIA GONE BADLY WRONG

SOCIAL MEDIA GONE BADLY WRONG

SOCIAL MEDIA GONE BADLY WRONG   Companies lacking a clear social media strategy can have their social media activities turn into disasters. In order to tackle the risk of having a social media plan taking a counterproductive direction, a step-by-step process needs to be implemented in order to introduce and use social media in the […]

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Posted in: Social Media Cases, Social Media for Executives

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5 BEST APPS FOR ENTREPRENEURS

5 BEST APPS FOR ENTREPRENEURS

5 BEST APPS FOR ENTREPRENEURS   Being an entrepreneur usually involves managing a plethora of different meetings, connecting to different groups of people, constantly networking and being very often on the go. These activities however are being greatly facilitated by social media mobile apps, and here is our pick of the 5 most interesting mobile […]

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Posted in: Social Media Applications, Social Media for Executives, Social Media Opportunities

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SOCIAL MEDIA QUOTE -10

SOCIAL MEDIA QUOTE -10

SOCIAL MEDIA QUOTE – 10 ‘I realize there are a lot of reasons why people don’t spend the time on social media even though they know they should. There are also plenty of reasons why people don’t work out, quit smoking or stop eating too much. You know, reasons like: I’m too busy with more important stuff, I […]

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Posted in: Social Media for Executives, Social Media Myths, Social Media Quotes

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MAKING SENSE OF SOCIAL MEDIA – McKinsey & Company

MAKING SENSE OF SOCIAL MEDIA – McKinsey & Company

  MAKING SENSE OF SOCIAL MEDIA – McKinsey & Company   In this video, some members of McKinsey & Company talk about the social media landscape that brands need to be aware of, as well as the risks brands perceive when engaging with social media. David Edelman, principal at McKinsey & Company, explains that consumers […]

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Posted in: Social Media for Executives, Social Media Opportunities

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Social media: The manager’s role

Social media: The manager’s role

Social media: The manager’s role   The manager has a crucial role in directing and implementing a social media project within the DNA of his or her organization. Here are six ways in which a manager needs to be involved when it comes to social media implementation within the realm of business:   Common language […]

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Posted in: Social Media for Executives, Social Media Tips

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Why is social media important for your business?

Why is social media important for your business?

Why is social media important for your business?   With the constant expansion of social technology; more and more companies are making use of the business potential it provides. Some industries, however, remain behind. As a study conducted in 2012 by MIT, in collaboration with Deloitte (MIT/Deloitte), finds; entertainment, media and publishing as well as […]

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Posted in: Social Media for Executives, Social Media Implementation, Social Media Opportunities

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Why is social media important for leadership?

Why is social media important for leadership?

Why is social media important for leadership?   Social media offers many business opportunities, one of which is a contribution to leadership. According to the findings from the Social Business Global Executive Study and Research Project conducted in 2012 by the Massachusetts Institute of Technology (MIT), in collaboration with Deloitte, social media tools have the […]

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Posted in: Social Media for Executives

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4 Principles for the open world

4 Principles for the open world

You think that social media is about hooking up online? For these kids [in the Tunisian Revolution], it was a military tool to defend unarmed people from murderers.” (Don Tapscott) In this TED video, Don Tapscott suggests that our current global situation is facing the ‘burning platform’ dilemma, where the cost of staying where we are […]

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Posted in: Social Media for Executives, TED Talks, video

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