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Archive for Social Media Applications

What does the future bring for YouTube?

What does the future bring for YouTube?

What does the future bring for YouTube?   YouTube is a video-sharing platform that was created in 2005. Today, it is a giant on the social media landscape, with more than 4 billion views per day, over 800 million unique users visiting the site each month and more than 3 billion hours of video being […]

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Posted in: Social Media Applications, You tube

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Facebook Strategies and Tips for Companies

Facebook Strategies and Tips for Companies

Facebook Strategies and Tips for Companies   Facebook is the most popular social media platform, with slightly less than a billion users. For this reason, many companies are trying to tap into the natural reserve of potential consumers Facebook has to offer. However, in order to reach this audience, business owners have to adopt particular […]

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Posted in: Facebook, Social Media Applications

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Social Media Collective Intelligence

Social Media Collective Intelligence

Social Media Collective Intelligence As more people exchange information on the Internet, the potential for more broad, diverse and quality information substantially increases. This in turn translates into great opportunities for companies as they have the chance to dig into this pool of user-generated content and find relevant information for their company, products, services or […]

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Posted in: Social Media Applications, Social Media landscape, Social Media Opportunities

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10 reasons why Pinterest is useful to business

10 reasons why Pinterest is useful to business

Pinterest defines itself as a ‘virtual pinboard’. Essentially, the site is a photo-sharing social media platform and currently the fastest growing app on the Internet…   Users can upload, save and share images or videos that they like. Images/videos are called ‘pins’ and they are categorized along themes, where a theme is called a pinboard. […]

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Posted in: Social Media Applications

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Social Media Collaboration

Social Media Collaboration

Social Media Collaboration Collaboration, or co-laboring, refers to the joint participation of two or more parties in a project. It can take place between employees, teams and departments, but also between bilateral groups like business/customers, business/suppliers or business/stakeholders. As business is essentially done through partnerships and teamwork, collaboration is a crucial element that turns the […]

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Posted in: Internal Communications, Social Media Applications, Social Media landscape, Social Media Opportunities

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Social Media Communications

Social Media Communications

Social Media Communications Efficient communication – amongst a company’s staff, or between staff and clients, or again between sales and customers, or even between upper and lower management – is simply crucial. A business without successful internal and external communication is a business that will gradually degrade. Successful communication means, first, that communication exists, second, that […]

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Posted in: Communications, Internal Communications, Social Media Applications, Social Media landscape

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Social Media Communities

Social Media Communities

Social Media Communities As an executive, you will think of where to find customers. If you are selling gifts for instance, you will find it very useful to go to a Christmas market where people gather in numbers to enjoy the general Christmas atmosphere and find some nice gifts and goodies to offer for the occasion. […]

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Posted in: Social Media Applications, Social Media landscape, Social Media Opportunities

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Social Media Applications Guide

Social Media Applications Guide

Now that you have got an idea of the general business opportunities that social media offers, let’s look at the practical way each of these opportunities helps business. Using the  Social Media Applications Guide: Communication: social media offers enhanced internal and/or external communication through the following tools: • Meetings and conferencing: the act of having actual […]

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Posted in: Social Media Applications, Social Media landscape

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